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Applying Social Media Concepts to Professional Relations


On Tuesday, November 7, 2017 The American Marketing Association (AMA) Chicago chapter partnered with Association Forumto host an event called, “Get Noticed on Social media (without breaking the bank)!” AMC’s own Allison Lundberg was one of two speakers on a panel that discussed how an organization can find its voice, get noticed on social media, and take it to the next level with social advertising. A handful of members from AMC’s Professional Relations and Development (PRD) team, including Joey Maginot, Gabby Rosen, Maddie Liesz, Dana D’Onofrio, and Zack Smith, attended this session at the AMA office in Chicago. The team shares key take-a-ways from the event, why they found them important and creative ways they’ve incorporated them in PRD.

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Turning Digital Disruption into Real-Life Results

By Danielle Leber

Education. Networking. Publications. Advocacy. The benefits associations provide their members are numerous and invaluable—and the rewards members gain from them are equally incalculable.

But what do you do when one of your top-rated member benefits starts having problems that overshadow the many solutions it offers? If you’re PRISM International, you start to think outside the (paper) box.

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Increase Productivity Using Kanban

By Jess Morgan

Some people follow all the latest nutrition and diet trends like cleanses, South Beach diet, cabbage soup diet, paleo, raw foods and clean eating. What do I follow? Productivity trends. Go ahead and laugh, I’ve come to terms with it. One of the tools I have discovered that seems to hold the most promise for increasing productivity is Kanban. Kanban literally translates to “board”, but often you’ll hear or read “Kanban Board”, which is redundant. We’ll forgive the repetitiveness and just focus on what Kanban entails and how it might increase your productivity. Curious yet? Let’s jump right in.

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4 Reasons to Bring Your “Other Agenda” into the Boardroom

By Steve Smith

We’ve all been there before. You’re discussing an important issue for your association, but instead of concentrating on your organization’s agenda, someone is trying to further their own. These hidden agendas can derail important conversations, complicate decision-making, and result in poor solutions for your association.

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