THOUGHT LEADERSHIP

I just got elected to the board of directors. Now what?

By Peggy Reilly

Expectations of board members in the association world are high. Upon election to the board, members are expected to have a solid understanding of the association’s mission, strategic plan goals and objectives, financial status, programs and services, and governance structure. In addition, board members bear a legal and fiduciary responsibility for the health and future of the association. These expectations can be daunting. As a member of the governance team at the American Academy of Hospice and Palliative Medicine (AAHPM) it is our job to ensure board members are informed and prepared for their roles so that they can participate fully on day one.

Read More »

THOUGHT LEADERSHIP

How Picking Up the Phone Drives Member Retention

By Beth Zemach

Old news: Membership retention in the current millennium is a key challenge for organizations, especially for those not connected with mandated licensures or certifications.  

Bad news: There is no magic bullet to overcome this challenge quickly. You need a loooong term strategy.

Good news: There are a few short term tools that may help slow the rate of loss and stem some of the decline. 

Let’s focus on the good news. 

Read More »

THOUGHT LEADERSHIP

Competency-Based Board Selection and Difficult Conversations

By Anne Cordes

In the past, Nominating Committees started their work a few months before elections began by identifying those who were next in line for the open positions. This process assumed that the most qualified candidates for the governing board were those who had worked their way up through the ranks of committees and participated in other volunteer opportunities.

Read More »

THOUGHT LEADERSHIP

Extra! Extra! Read All About APHON!

By Danielle Desjardins

If you’re one of the millions of Americans who read USA Today, you probably noticed an extra-special source featured in the March 31–April 2 weekend edition: Association of Pediatric Hematology/Oncology Nursing (APHON) President Kathleen Ruccione, PhD. Her piece, “Nurses Create a New Paradigm of Cancer Care,” detailed the role of nurses in health care—and of oncology nurses specifically in the treatment of patients with cancer, helping readers understand the impact of these integral members of the medical team and the future of cancer care.

Read More »

THOUGHT LEADERSHIP

Grassroots Movements: How Your Association Should Get Involved

By Jordan Wildermuth

Regardless of political affiliation, the 2016 election played on the heartstrings of the American people. These emotions have given rise to several grassroots political movements, such as the Women’s March on Washington and those surrounding immigration and healthcare issues. With thousands of people participating in these movements across the country, as associations we must at least ask ourselves the question of whether or not our association should be involved with those movements that impact our members. 

Read More »

THOUGHT LEADERSHIP

Innovative Microvolunteerism Encourages Member Engagement

By AMC

Finding new and exciting ways to engage members and inspire loyalty is the secret sauce for successful associations. Getting creative about the types of engagement opportunities—everything from leadership roles on the board to a few minutes of social networking on behalf of the association—allows organizations to reach members willing able to help despite limited availability. Associations everywhere are embracing microvolunteering as a means to engaging folks with the least amount of time to give, but a desire to contribute. And the concept is taking off! So much so that this Saturday, April 15, the U.S. celebrates National Mircovolunteering Day for the 4th year in a row.

Read More »

THOUGHT LEADERSHIP

AAHPM Highlights Conference through Daily Video

By Allison Lundberg

As of this year, experts report as much as 74% of online traffic consists of video content. In our daily lives, we see countless videos on Facebook, in emails, and even on websites. According to a study done by Insivia, viewers retain 95% of a message when they watch it in a video compared to only 10% when reading it in text. In the association industry specifically, video communication is still considered a growing trend helping more organizations connect with members and prospective members like never before.  

Read More »

THOUGHT LEADERSHIP

3 Membership Lessons from a Kindergarten Basketball Coach

By Bruce Hammond

My guess is you’re asking one of two questions right now… “What were you thinking when agreeing to coach kindergarten basketball?” or “What could that experience possibly teach you about associations?” Believe me, as this post formed in my mind, I asked myself the same two questions and what I’ve found is, kindergarten basketball coaching and association membership are definitely related.

Read More »